Karen over at The Media Mesh wrote a post a couple of days ago about finding topics to write about on your blog. Her advice being that content ideas are everywhere – you just need to be receptive to them.
Karen’s post got me thinking about my own struggles with generating new content.
For me, writing a minimum of two posts a week is a challenge. One that I don’t always overcome but that I’m getting better at. Is it a time management issue? Definitely. Is it a lack of inspiration? Yes and no.
Let me explain.
I’ve attended a few blogging conferences where the speakers have all said unequivocally that your best writing – as in the writing your readers will respond to the most – comes from sharing your personal experiences. This advice also rings very nicely with a post that Sasha wrote at Rambling Notebook on the writing process.
In her post, Sasha quotes Carl Jung:
That which is personal is most common
The quote is also the title of a chapter in the book Sasha’s post is centred on. The principle being that inspiration is everywhere (à la Karen’s post) and when you take those topics and make them personal, you succeed in capturing the minds and hearts of your readers.
This principle applies equally to a personal blog as it does to a corporate or brand blog. Relating human experiences humanizes the brand, yes?
But I digress…
For me, getting more personal in my writing has been a bit of a struggle. For all that I live a somewhat public life on online, I do keep a lot of my private life private.
I’m getting more comfortable with it. However, it’s a process. Even admitting that I struggle to share personal stories is hard for me to do!
How do you overcome the fear of hitting publish? Was it a process for you or have you always been comfortable blogging about personal (painful or not) experiences?
And p.s.: The reason my last published post is January 18th is that my family was hit with a wicked stomach bug. Something I wouldn’t wish on my worst enemy. Ever.
Wait…was that too much personal information to share?
* Image sourced via Zazzle.ca.