Confessions of a Social Media Junkie

Using social media to distract me from an incurable addiction to chocolate

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Social media marketing: objective, audience, commitment

October 14, 2008Melany Gallant 2 Comments

As a member of the American Marketing Association, I belong to a special interest group (SIG) focused on all things related to marketing strategy. On Friday, a fellow SIG member posted a question he had about creating a Facebook fan page. What he was looking for was advice on how to go about promoting his … Continued

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Communications professional. Book nerd. Chocolate enthusiast. Not necessarily in that order. I write about life as I see it.

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